Volkswagen has opened orders for a cheaper version of one of its new electric crossovers. Electrek reports that the entry-level ID. Cross with a 37 kWh battery starts at about $31,000, or €27,995. The conversion to dollars is Electrek's, and the actual price will depend on the market and exchange rate.
Affordability is one of the biggest barriers to electric car adoption. In many markets, the average price of a new vehicle is high, and U.S. data shows an average transaction price of $50,562 in September. A price of around $31,000 for an electric crossover puts the car in a more accessible range, even though a smaller battery means a shorter driving range than larger versions of the same model.
I have only seen the headline and short summary, so I do not know the range, charging speed, equipment or delivery dates for this version. A 37 kWh battery is relatively small compared with many current EVs, so buyers should look at official efficiency and range figures and consider how they will use the car. For city driving and commuting, a smaller battery may be enough, particularly with home charging.
The launch shows that carmakers are responding to demand for cheaper EVs, as seen in Ford's planned Fathom pickup and the arrival of Chinese brands with lower prices. For shoppers, it is a reminder to compare total costs, including insurance, charging and depreciation, and to check incentives in your area. Watch for independent reviews, which will reveal real-world range and quality, and for the timing of deliveries. Orders opening is the first step, not a guarantee of immediate availability.